2012年7月18日星期三
Since young consumers are making fewer
Since young consumers are making fewer wholesale rayban sunglasses phone calls in favor of communicating via data services such as Skype or Facebook, AT&T, like Verizon Wireless, is overhauling its pricing in a bid to boost revenue from data services and to preempt a drop in voice revenue.
Pivotal Research analyst Steve Sweeney expects the companies' plans to increase overall revenue over the long term, though it may reduce average revenue per customer slightly in the short term.
"AT&T and Verizon are both changing their pricing structures to maximize their long-term revenue growth based on where the highest wholesale price ray ban growth in demand will be coming from," Sweeney said, referring to growing demand for data services.
Analysts expect AT&T's offer of the new plan as an additional choice will work in its favor.
"You really can't alienate people by giving them another option," Pivotal's Sweeny said. "AT&T's approach is a little smarter."
In particular, Barclays analyst James Ratcliffe said in a research note, AT&T wants to hold on to its 9 million customers who bought the where to find vintage oakley sunglasses Apple Inc iPhone in the second half of 2010, when AT&T was still the only U.S. iPhone provider.
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