2012年7月25日星期三

It was a somewhat contentious conference

It was a rayban sunglasses sale somewhat contentious conference call. One analyst, Richard Greenfield of BTIG, brought up to Mark Pincus, Zynga’s chief executive, that he had sold stock at $12 a share shortly after the public offering. Mr. Pincus did not directly respond beyond saying “we believe in the opportunity for social gaming and play to be a mass-market activity, as it is already becoming.” After the call, Mr. Greenfield downgraded oakley limited editions sunglasses Zynga’s stock to neutral from buy in a report titled, “We are sorry and embarrassed by our mistake.” In an interview, Mr. Greenfield said: “Right now, everything is going wrong for Zynga. In a rapidly changing Internet landscape that is moving to discount sunglasses oakley mobile, it’s very hard to have confidence these issues are temporary.” Most Zynga games are free. The company makes money from a small core of dedicated users who buy virtual goods like tractors in FarmVille. Over the last year, the average daily amount of money Zynga took in from these core users dropped 10 percent even as the overall number of users expanded. “Zynga’s challenge has been to drive up efforts to keep their attention and broaden their user base — which they did — but now they need to get them to pay,” said Michael Gartenberg of Gartner. “Increasing the number of players doesn’t mean you’re oakley sunglasses history making money off them.”

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